Scheme to cut 'carbon footprint'

A scheme designed to help companies measure the total amount of carbon emissions from their goods and services has been launched by the Carbon Trust.

The "cradle-to-grave" initiative will provide businesses with a profile of products' pollution, from the sourcing of raw materials through to disposal.

A recent poll by the Trust showed that 66% of people asked wanted to know the "carbon footprint" of their purchases.

The carbon audits aim to identify ways firms can cut energy use and emissions.